New international mission promotes Autopromotec 2017 Organizers fly to South Korea, the world's fifth ranked auto industry
Autopromotec, the most specialized international exhibition of automotive equipment and aftermarket products, has emphasized internationalization as a development strategy over recent years, with structured promotional initiatives designed to increase visibility and promote the Made in Italy automotive sector. The results of such intense efforts by Autopromotec organizers have been repaid by the impressive statistics recorded during the latest editions, with special mention for the 2015 exhibition.
With the 27th edition on the horizon, Autopromotec's international promotion machine turned on its engines in early March with a mission to South Korea led by Emanuele Vicentini, Autopromotec Brand Manager, as part of the ¡°Missioni di Sistema¡± program promoted by the Italian Ministry of Economic Development and the ICE - Italian Trade Promotion Agency. South Korea is the sixth economy in the world and is experiencing constant growth due especially to strong exports which also include its automotive industry. The Asian country ranks fifth in the world when it comes to auto manufacturing with over 4.5 million vehicles produced annually, making it an important market on various levels
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[More detail]
https://www.autopromotec.com/media-files/fileGallery/23/files/02_Autopromotec2017_International%20Mission_South%20Korea.pdf
Emanuele Vicentini /AUTOPROMOTEC
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